Webroot Research Identifies Top Driver for Web and Email SaaS Adoption: Simplicity
Webroot, a leading security provider for the consumer, enterprise and SMB markets, today released research identifying the drivers behind the rapid growth of security SaaS.
[PressFlow.co.uk, Jun 10 2008] Webroot, a leading security provider for the consumer, enterprise and SMB markets, today released research identifying the drivers behind the rapid growth of security SaaS (Software as a Service). Simplified management, improved effectiveness and lower total cost of ownership are fuelling the adoption of E-mail and Web security SaaS solutions in particular, driven by the dramatic increase in malware and spam.
"Web-borne malware increased over 500 percent in 2007 alone while business email users can expect over 42,000 spam messages to be clogging their inboxes this year. This combination is making the protection and management of corporate email and web resources more difficult with each passing day," said Mike Irwin, COO, Webroot. "In order to stay ahead of this crush, SMBs and resource constrained enterprise IT organisations are increasingly looking to the convenience of security SaaS to keep their networks free of spam and malware while freeing resources to handle other mission-critical projects."
36% of businesses participating in the survey identified that their business had insufficient expertise in web and email security. Consequently, many respondents associated SaaS with an overall improvement in the effectiveness of email and web resources, with this factor identified as the second main driver for acquiring security SaaS.
Although the industry was worth over £17 billion in 2006 and is set to expand to £38 billion by 2011, cost remains an ever-present issue, with SMBs in particular looking for an economic solution to perimeter security. Indeed the lower total cost of ownership of SaaS versus either software or hardware was identified as the third main driver for acquisition.
Other key drivers include the potential to reduce the burden on internal resources, the ability to acquire multiple solutions (e.g., antispam, AV, archiving) via a single service and the availability of better quality information to end-users and administrators alike. The potential to reclaim corporate bandwidth through use of an 'in the cloud' service and the attraction of an online email archiving service for business continuity also featured prominently amongst respondents.
Neil Hammerton, VP EMEA, Webroot, commented: "This survey highlights the need for better security and the many advantages of adopting a SaaS security solution. That simplicity is the number one reason for adopting SaaS, ahead of service effectiveness, speaks volumes. Business owners and CTOs want to optimise their email and web resources without having to acquire and manage multiple solutions."
For more information regarding Webroot Perimeter Security Services and the report, visit http://www.webroot.com/uk.
(* - Webroot canvassed the opinions of an online panel of IT decision-makers for web and/or email security companies with five or more PCs, which was hosted by e-Rewards an international panel management firm, 313 responses were received by April 15, 2008, margin of error - 5.5 percentage points).
About Webroot
Webroot provides industry leading security software for consumers, enterprises and small and medium businesses worldwide. Globally recognized for its award-winning Spy Sweeper line of antispyware and antivirus products, Webroot security software consistently receives top review ratings by respected third-party experts and has been adopted by millions globally. Webroot AntiSpyware Corporate Edition (formerly Spy Sweeper Enterprise) is a comprehensive, centrally managed solution that aggressively blocks, detects and eradicates spyware on desktops across the network. Webroot AntiSpyware Corporate Edition with AntiVirus offers combined protection for spyware and viruses. Webroot recently entered the Software as a Service market and will now offer a comprehensive range of web-based email management and protection services. Webroot products can be found online at www.webroot.com and on the shelves of leading retailers worldwide. To find out more visit www.webroot.com/uk or call 0870 141 7070.
©2008 Webroot Software, Inc. All rights reserved. Webroot and Spy Sweeper are registered trademarks and/or trademarks of Webroot Software, Inc. in the United States and/or other countries. All other trademarks are properties of their respective owners.
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